The starting point
The agency was subcontracting for communications agencies: it never met the company ordering the video and sold its days at prices set by others. The owner wanted to work directly with companies, without leaving shoots to prospect or sell.
Campaigns launched
Video agencies post their films online with the client’s name, and career pages repost them. The message shows communications managers a film shot in their industry.
A company hiring at scale needs to showcase its jobs. We reach out to the hiring manager: the same video will serve all their job postings.
A company paying for a booth to recruit already cares about its employer brand. Before the event, we invite their hiring manager to a short interview filmed on-site, broadcast by the agency.
What made the difference
- The account executive opens every meeting with a video shot in the company’s industry: the company that already orders videos can judge the work.
- The owner sets the number of shooting days for each quote himself: his days are no longer sold at prices set by another agency.
Your role
Channels
The team
MarcusStrategist
JonasData engineer
TomaszInfrastructure manager
CiaraAppointment setter
PriyaAccount executive
Results achieved by the founding team. Name and logo modified to protect client confidentiality.


