Case studies/Software

An HR software publisher: 34 meetings per month for its sales reps

Demos are stacking up in the calendars of the software company’s two sales reps, in France and Spain.

MeetingsFrance and Spain45 employeesResults at month 6
34meetings per month
8contracts signed by the client’s team each month
112,000 €signed each month by the client

The starting point

The two sales reps had half-empty calendars: they spent their mornings figuring out who to call, instead of selling.

Campaigns launched

Hiring in progress
Companies hiring an HR manager

Companies with 100 to 1,000 employees, identified through job postings in France and Spain. We show them, in their language, what the software company has done for a company their size.

Funding round or expansion
Companies opening a new site

We find them in regional press and relocation announcements. The message is built around this opening: employees to hire, contracts and schedules to manage from day one.

What made the difference

  • Hiring an HR manager or opening a new site means more employees to manage in the coming months: the company has a good reason to see a demo.
  • The vast majority of companies we meet fit the size and need we’re targeting: the two sales reps barely waste time outside their ideal customer profile.

Your role

Meetings: we book the meetings, the client’s team runs them and signs.Run the demos, with a brief on each company, and prepare the proposals.

Channels

EmailLinkedInPhone

The team

  • DanielleStrategist
  • SamuelData engineer
  • MeganInfrastructure manager
  • CiaraAppointment setter

Results achieved by the founding team. Name and logo modified to protect client confidentiality.

Other case studies

Other software publishers.

Meetings 14meetings per month€27,000 in signed contracts every month by the client 950 contacted14meetings3signed

Accounting software for firms in Belgium, including Flanders

SoftwareFrance → Belgium30 employees Read the case → Meetings 18meetings per month€72,000 signed by the client every month 1,300contacted18meetings3signed

A logistics planning software company in Germany and Austria

SoftwareGermany and Austria60 employees Read the case → Signed contracts €27,000signed per month5 restaurants signed per month, thanks to our account executives 1,500 contacted26meetings5signed

A Spanish POS software publisher for restaurants

SoftwareSpain25 employees Read the case →
See all Software case studies
The 15-minute audit

In 15 minutes, you’ll know if we can help you.

With a team member, about your customers and your goals.

  1. Before the auditWe review your website, your customers, and your market.
  2. During the 15 minutesWe talk about your customers and goals, and confirm your slot is available.
  3. AfterwardIf we can help, we’ll send you a written strategy, an estimate of meetings, and the price in a second video call.
Book your 15-minute auditOver video, with a team member
Book my 15-minute audit