Case studies/IT services

An IT services firm in Madrid: 22 meetings per month for its sales director

Every week, the IT services firm meets with IT directors who weren’t already clients.

MeetingsSpain220 employees5th-month results
22meetings per month
4projects signed by the client each month
240,000 €signed each month by the client

The starting point

The sales director mostly sold to the firm’s existing clients. He wanted to win new ones without building a prospecting team.

Campaigns launched

Hiring in progress
Companies hiring developers

We spot them through job postings across Spain. A team that’s hiring has more projects than people: the IT director gets called about the project that’s waiting.

Clear signal
Companies announcing a migration

We find them in trade press and press releases: switching management software, moving to the cloud, overhauling a system. The message starts with that announcement and offers to scope the project.

What made the difference

  • A company hiring developers or announcing a migration has a project waiting: the IT director is happy to talk about it.
  • On the phone, an IT director will say right away if they have a project: direct calls bring in half the meetings.

Your role

Meetings: we book the meetings, the client’s team runs them and signs.Run the meetings, all pre-confirmed, and quote the projects.

Channels

EmailLinkedInPhone

The team

  • MarcusStrategist
  • SamuelData engineer
  • MeganInfrastructure manager
  • JakeAppointment setter

Results achieved by the founding team. Name and logo modified to protect client confidentiality.

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A cloud integrator that separates IT for acquired companies

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A cybersecurity firm that finds app vulnerabilities

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See all IT services case studies
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