Case studies/HR and recruiting

An outplacement firm: 12 meetings per month with HR directors

The firm no longer relies on lawyer referrals: every HR director who accepts the meeting meets a senior consultant.

MeetingsFrance20 employees5th-month results
12meetings per month
2contracts signed by the client's team each month
48,000 €signed each month by the client

The starting point

The firm used to get its projects from employment lawyers. They came in waves, with entire months with no new cases.

Campaigns launched

Competitors' customers
Companies already using a competitor’s outplacement firm

Competitors publish their references, and local press often names the firm handling the outplacement cell for a layoff plan. We show the HR director a case study from a company of similar size.

Clear signal
Companies announcing a reorganization

Layoff plans, site closures, safeguard procedures: the press and legal notices publish them. The first message goes out a few weeks after the announcement, when the HR director is choosing who will support the employees.

New obligation
Companies whose career path agreements are expiring

These agreements are published and dated on Légifrance, and the law requires renegotiation for companies with over 300 employees. We send the HR director a summary of what other agreements include for mobility.

What made the difference

  • A company already using an outplacement firm knows the service: the HR director doesn’t need to learn, they just compare.
  • On the day of the announcement, an HR director gets too many requests: a few weeks later, they have time to listen.

Your role

Meetings: we book the meetings, the client’s team runs them and signs.Prepare each meeting using the announcement summary and the number of affected positions, then build the support program.

Channels

EmailLinkedInPhone

The team

  • MarcusStrategist
  • SamuelData engineer
  • TomaszInfrastructure manager
  • CiaraAppointment setter

Results achieved by the founding team. Name and logo modified to protect client confidentiality.

Other case studies

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A recruiting firm whose consultants no longer prospect

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A London firm that recruits engineers for US tech companies

HR and recruitingUK → US10 employees Read the case →
See all HR and recruiting case studies
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